At the start of this year, it was announced that Stormzy inked a partnership deal with Atlantic Records and the newly appointed Head of A&R at the record label, Alec Boateng (AKA Twin B), joins the Halfcast Podcast in their newest episode to detail how the deal came about.
In the latest instalment of the podcast, Twin B explains his relationship with Stormzy prior to the deal and also expresses his admiration for the rapper’s work ethic as an artist. As well as talking about Stormzy’s partnership with Atlantic, Twin B also discusses his new role as the Head of A&R at Atlantic, artist development and the shape of the UK scene at the moment.
Check out the insightful new instalment of the Halfcast Podcast above and click here to watch the previous instalment which saw the Halfcast team detail some of their craziest dreams.