Lord Apex has long established himself as a go-to artist for fans of reflective, yet hazed-out, rap. His ability to combine intricate rhyme schemes and flows with melancholy beats has proven to be a winning formula, as he continues to amass a cult fanbase.
On 4/20 earlier this year, Apex blessed us with new music in the form of the album Smoke Sessions 3. One of the most impressive tracks was “Speak for Yourself”, and as a result, Lord Apex has released fresh new visuals to accompany this certified stoner anthem.
The video for “Speak for Yourself” sees Apex take to the streets of Paris. Combining a range of intriguing activities, such as riding a horse and driving a vintage BMW, Apex appears right at home in the French capital.
Fans of Lord Apex will doubtless be more than happy with this drop, and new listeners could not ask for a much better way to be introduced to his music. Make sure to watch “Speak for Yourself” above, and when you’re done, stream Smoke Sessions 3.