AJ Tracey has officially been named as Maggie’s as a new ambassador, deepening his personal connection with the cancer support charity following the release of his latest album, Don’t Die Before You’re Dead.
Reflecting on his mother’s battle with cancer, AJ shared: “Watching my mum go through cancer was incredibly tough, but Maggie’s made a huge difference for her. I’m honoured to be named an ambassador and want to help spread the word about the incredible work they do. With 24 centres around the UK, I want anyone affected by cancer—whether you’re living with it or supporting someone who is—to know that Maggie’s is there for you.”
Maggie’s provides free, expert-led support to people facing cancer and those close to them, offering guidance on everything from treatment options and emotional wellbeing to financial concerns.
AJ Tracey has already championed the charity through his music—most notably by referencing Maggie’s in his deeply personal track “3rd Time Lucky”, a tribute to his mum’s journey and a heartfelt thank you to the organisation that supported her through it.