When it comes to electronic and dance music, look no further than the dynamic duo of Chase & Status. On their new single “When It Rains” they are joined by the immensely talented artist BackRoad Gee to detail the harsh reality of life for some. A man that is not in the best of positions is in the spotlight as he is having an awful day that goes from bad to worse.
The visuals are elite, cinematic if you like. From the very start of the day, the guy wakes up to a threatening phone call from a person from whom he owes money. He then proceeds to steal the bank card of the lady he’s staying with to hopefully get the funds he needs. This inevitably does not go well for him.
BackRoad constantly repeats the words “On the back of the roads when it rains it pours” throughout the song as things just keep on getting worse for the man. When the situation reaches its climax so does the beat as the tempo speeds up and then explodes as a chase is on.
The song and video really tell a story. We’ve all had one of those days where it feels like the world is against us and nothing is going right. “When It Rains” shows you are not alone, and things could even be worse. If you don’t laugh sometimes, you’ll cry. As is the case at the end of the video when it literally starts to pour down rain. Make sure you check out the exceptional “When It Rains” video above!