The Disturbing London brand has always been a slick one.
Founded by Tinie Tempah’s long term manager Dumi Oburota, the record company/fashion label/brand consultant agency have always given off a suave and sleek exterior.
Now, Oburota and Tinie Tempah have teamed up with Smart car to design an exclusive Disturbing London edition of the car.
The car was aimed for millennials living in the city. The designs are unisex, sporting rose gold and matte-black colour schemes.
It’s obvious that the manager put a lot of work into the models. Speaking about the design process, Oburota said, “When I was thinking of the concept of the design I worked out how millennials perceive and consume luxury and realised that a new luxe had evolved.
“I took inspiration from some of the oldest luxury brands and artisan way of working, with the focus on exceptional craftsmanship and painstaking attention to detail. I wanted to bring this to an audience galvanised by exclusivity, limited runs and nomadic lifestyle.
“This is how the new luxe is perceived, it is muted, it is exclusive, it is complex but simple – it is ‘simplexity’.”
The cars start at just £15,895 from the Smart car website. Check out the trailer and some images below.
