KFC is making headlines with the release of a unique olfactory experience: No 11 Eau de BBQ.
Launching April 29th, the perfume will be priced at £11 for a 100ml bottle, while all proceeds will be donated to The KFC Foundation, supporting youth-focused grassroots organisations across the UK.
This limited-edition fragrance allegedly encapsulate the essence of a classic barbecue, from the initial whiff of smoky wood and charcoal to the aroma of sizzling spices and marinated meats.
No 11 commemorates KFC’s Ultimate BBQ Burger, but both the burger and the fragrance will only be available for a limited time.
Phoebe Syms, Brand Manager at KFC UK&I, expressed excitement about the unconventional product, saying, “At KFC, we’re known for thinking outside the burger box. No 11 Eau de BBQ captures the irresistible scent of our Ultimate BBQ Burger, allowing you to sizzle with every spritz. It’s a must-have for die-hard KFC and BBQ enthusiasts who believe fragrance can be finger lickin’ good.”