This week he brought us “Drug Dealers Anonymous“, but apparently he’s also the mastermind behind the infamous McDonald’s “I’m Lovin’ It” jingle.
It was thought that the slogan was thought up by Justin Timberlake and Pharrell, but Steve Stoute, former record industry exec’ and CEO of marketing firm Translation set the record straight when he sat down with Hot 97’s Ebro.
On the subject he said, “Our first big thing was launching “I’m Lovin’ It” for McDonald’s, that was in 2004….you know who did that? Pusha T. That’s crazy that Pusha T wrote the song for McDonald’s. I can’t remember the money. It was 11 years ago. Nobody was upset”.
So King Push is responsible for possibly one of the most famous jingles of our time? MAD.