News 21 June 2021
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Author: Courtney W

Reebok Launch Brand-New Archive-Inspired Collection ‘Reebok Reserve’

21 June 2021
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Popular footwear and clothing brand Reebok have now announced the launch of their brand-new collection inspired by its classic sneakers.

Dubbed Reebok Reserve, the collection represents the heights the brand can reach and is made up of carefully curated and archive-inspired trainers.

However, while the collection draws inspiration from Reebok’s history, it will also feature fresh silhouettes too – making for a diverse mix of reimagined classics and new trainers.

โ€œReebok Reserve is more than a collection of footwear,โ€ said Frank Rivera, Director of Global Brand Narrative & Product Communications in a campaign film highlighting the archival collection. โ€œThe Reserve collection is an elevated expression at the intersection of heritage, quality, and possibility, representing the best of our brand.”

Reebok launched the collection with the Club C Mid alongside the Aztec II this month and both are available to purchase on Reebok.com and select retailers.

This is the first of several Reebok Reserve collections to come.