As part of it’s post-pandemic plan, Ticketmaster is exploring safe methods which will allow people to go to live events.
Ticketmaster has said a plan which would be based on their own ticket app, third party healthy information companies and vaccine distribution providers could allow venues to ask fans for proof that they’ve had a coronavirus vaccine in order to receive passes for sports events and concerts.
People could also be asked if they’ve tested negative before going to an event.
According to Billboard, fans will need to prove they’ve tested been vaccinated or tested negative 24 to 72 hours prior to an event.
Test result would then be delivered to a health pass company and if negative or vaccinated, the person would be verified to Ticketmaster and allowed into the event.
If a fan tests positive or cannot verify vaccination, they will not be allowed into the event.
Event organisers will have the option of implementing the plan and will not be required by Ticketmaster.
The plan is still currently in development.
Speaking to Billboard, Ticketmaster’s president Mark Yovich said he expects verification of negative results and vaccinations to be a critical component in post-pandemic activities.
“We’re already seeing many third-party health care providers prepare to handle the vetting, whether that is getting a vaccine, taking a test, or other methods of review and approval, which could then be linked via a digital ticket so everyone entering the event is verified,” Mr Yovich said.
“Ticketmaster’s goal is to provide enough flexibility and options that venues and fans have multiple paths to return to events, and is working to create integrations to our API and leading digital ticketing technology as we will look to tap into the top solutions based on what’s green-lit by officials and desired by clients.”
“We will look to tap into the top solutions based on what’s green-lit by officials and desired by clients.”