From Snapchat to Instagram, influencers are everywhere on social media but you may see a lot more in person next month because Urban Outfitters has just launched their “Influencer” Halloween costume.
The costume, which is being sold for $59 (roughly £45), mocks the traditional influencer outfit which many of us have seen on our timelines – grey leggings and a light grey sports bra.
The Urban Outfitters website describes the fit as a “low-key costume set worthy of a superstar influencer”.
Of course, the costume is missing a few essentials and that’s why Urban Outfitters are selling accessories for the ensemble including a baseball cap, Fila trainers and a blonde wig which takes the grand total of the costume to $155 (about £119).
With Halloween just over a month away, we can expect more retailers to get in on the action by releasing original and quirky costumes for the spooky night.