In celebration of this year’s Olympics taking place in Brazil, Nike have created a short film called Unlimited Together, which is associated with their Unlimited campaign. This short film was made to support the American Olympic team.
Nike also collaborated Chance The Rapper. In the short film, the Chicago-based artist previewed a new song called “We The People”.
The visuals may have been dark, but the lyrics you hear from Chance The Rapper are far from pessimistic, as he offers words of encouragement for team USA. The song’s name was fitting as Chance speaks for the American people in conveying their hopes concerning the outcomes of the Olympics.
Hiro Murai was responsible for directing and providing the visuals.